Mike Shreeve – Email Academy

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Author: Mike Shreeve

Mike Shreeve:
– I’ve put together a template-based program focusing on the 5 major email disciplines to help you become a qualified email copywriter as soon as possible.
– This is NOT a program where we teach you a bunch of theory about how to write an email pretty -> enough to get posted on the fridge.
This is a results-based implementation program specifically designed to launch your career as a working writer with a healthy full-time income (so you can put some food in the fridge).
– The main focus of this program is the more than 40+ email templates—all of which you can use regardless of niche or industry—and the accompanying training that will show you how to turn those templates into assets for clients.

Email Academy

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Why clients LOVE “Self-Contained Offerings” and how to create them with ease . . .

– How to get clients on just 15 minutes of effort per day (we call these Empire Builders . . . and they are AMAZING for busy people who need clients fast)
– Why the best email copywriters NEVER write emails until they’ve asked their clients this one important question . . . (HINT: If your client doesn’t know the answer to this question . . . RUN AWAY!)
– How to find the “voice” of your emails by focusing your writing on the most important person in business (it’s probably not who you think)
– How to use advanced “Message Segmentation” to squeeze a little more revenue and profits for your client without having to be sleezy or send too many emails to the email list . . .

– I’ll show you how I use a simple Building Blocks System to “assemble” my emails rather than trying to write them from scratch (this beats writers block every time)

– The Science of Subject lines: How to double or even triple results for your clients by becoming a master Subject Line writer (if you like reading magazines you’re gonna love this)

– How to use the #1 most powerful email writing tool to increase results for yourself and your client (HINT: It’s what TV writers use to keep you coming back for more)
– How to tell stories in email-this is very different than how you tell stories in sales letters or social media . . .
– Why most email copywriters get the most important part of email writing wrong . . . (get this right and your client will love you forever)

– How to write Product Launch Sequence emails for: Static launches, PLF style launches, Webinar launches, and more . . . (not sure what any of that means? I’ll teach you in-depth about each of those so you can be the expert that clients rely on to generate sales)
– Why I LOVE behavior-based segmentation . . . and how you can add more results to your clients’ bottom line simply by rewriting a few of their existing emails (I love offering this quick win to clients)

Get: Mike Shreeve – Email Academy